Now that the spring and summer months are here, it’s time for your customers to get back outside and start enjoying nature. For your winery, it’s a great time to start calling your customers. Now is a great time to call to help clean up your database and sell some wine before it becomes too hot to ship!Continue Reading..
Tag: Calling
Jun
Often, the concern is that calling customers is telemarketing and everyone hates telemarketers. The truth is, customers really like to hear from your winery because they love the people, the wine and the memories they’ve made. I have called customer for 25 years and it never ceases to amaze me how when you call a customer, even if they don’t buy, say thank you for the call. It’s incredible!
Feb
The holidays are over and spring is fast approaching, which means it’s time to start thinking about your spring promotions. Calling your customers in the spring is important as it will:
- Help you keep your database up to date
- Build a stronger relationship with your customers
- Engage customers that don’t buy as often, giving your customers another opportunity to buy your wine
Have a plan. Wineries that organize spring calling campaigns see better sales when the holiday’s come around because they were able to update their database by calling before the holidays hit.