Mark Parton
Managing Director at TeleWine Group
Mark is has 20+ years of call center experience and is a lifetime entrepreneur. He is the founder of Call For Wine which he sold in 2010. As the Managing Director for TeleWine Group, his newest undertaking, Mark is once again helping wineries to offer a better customer experience.
Latest posts by Mark Parton (see all)
- Making the Most of Credit Card Declines - October 23, 2019
- The Biggest Key to Selling Wine - October 8, 2019
- 5 Reasons to Start Your Holiday Calling in September - August 29, 2019
So you finally decided to start following up with your customers. You have the inventory to sell, a list of customers to call, staff to do the calling and a calling script. Great! but how will you track progress? Do you have a sales goal? Is the campaign effective? Does the offer make sense to the customer? Reporting is a major piece of the puzzle when you are trying to manage a calling campaign. Here are a few things to consider when tracking what is most import.
