Getting your staff trained to call your customers can be a great opportunity for you to sell more wine. But often wineries see calling as a bad thing. After all, everyone hates telemarketers don’t they? The reality is that wine is different. Your customers love to get a call from your winery because it lets them escape their day to day life and allows them to imagine their good times in wine country. Here are several huge benefits of getting your staff prepared to sell over the phone: